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| Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories and PC-cards. Established as a joint venture by Sony and Ericsson in 2001,with global corporate functions located in London, the company employs approximately 6,000 people worldwide, including R&D sites in Europe,Japan, China and America. |
Sony Ericsson’s commitment to exploiting advancing technology in its
handsets and accessories in order to extend the boundaries of integratedmobile communication, coupled with Fossil’s commitment to the evolution of what a watch can be explains the timing of the Bluetooth watch. |
| The Bluetooth technology enabled-watches are a convenient and efficient way for people to stay connected without compromising fashion. By combining style with technology, Fossil and Sony Ericsson have created a way to incorporate the convenience of the Bluetooth technology with a fashionable and socially acceptable way to manage a mobile phone. |
| Sony Ericsson Mobile Communications wants to build a better voice trap. The joint venture between Japan-based consumer electronics maker Sony and Sweden-based Ericsson combines the cellular phone operations of both companies. |
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